Sony Alpha 7 IV - Body arrives as a versatile full-frame mirrorless camera that blends high-resolution imaging with advanced video features for hybrid shooters.

The Sony Alpha 7 IV features a 33 MP Exmor R CMOS sensor (total 34.1 MP) and a full-frame 35.9 x 23.9 mm sensor format, delivering detailed stills and rich tonal range for professional applications. With JPEG and RAW capture and an image stabilizer built into the system, it helps produce sharp images across varied shooting conditions.

Autofocus performance is a standout, offering 759 AF points with contrast-detection support and automatic AF point selection. The camera supports both auto and manual focus adjustment and includes multiple metering modes (centre-weighted, evaluative, highlight-weighted, spot) plus AE lock and 1,200 measurement zones for precise exposure control.

For video creators, the Alpha 7 IV records up to 4K Ultra HD (3840 x 2160) with multiple frame rates including 24/25/30/60fps in 4K and up to 120fps in Full HD, and supports XAVC HS and XAVC S codecs with 10-bit 4:2:2 YCbCr sampling. Built-in stereo microphones, headphone output (3.5 mm) and advanced audio in LPCM make it well suited to pro-level video production.

Connectivity and handling are modern and robust, with USB 3.2 Gen 1, Bluetooth 4.1, dual-slot memory (CFexpress + SD variants supported), Wi‑Fi (802.11a/b/g/n/ac) and an electronic viewfinder with 0.78x magnification. The 7.5 cm TFT display with 1,036,800-dot resolution helps compose and review images with clarity.

The camera’s durable design includes dual shutter types (electronic and mechanical), durable battery system, anti-dust function, and a lightweight body (658 g with battery) sized at 131.3 x 79.8 x 96.4 mm. ISO range from 100 to 51,200, ±5EV exposure compensation and fast shutter speeds up to 1/8000 s give creative control for diverse lighting and motion scenarios.

Use cases: The Sony Alpha 7 IV is ideal for wedding and portrait photographers seeking high-resolution stills and reliable AF, hybrid photo/video content creators producing 4K footage with professional audio, and travel or documentary shooters who need robust connectivity and dual-card backup.

Key selling points include its 33 MP Exmor R full-frame sensor, 4K/60p video with 10-bit 4:2:2 capture, 759 AF points with advanced metering, in-body stabilization, and comprehensive connectivity and media options for demanding professional workflows.