Sony Alpha 7 III (Sony α7 III) — 24.2MP Full-Frame Mirrorless Camera arrives as a versatile full-frame mirrorless camera built for both enthusiasts and professionals, offering a powerful mix of speed, low-light performance, and high-resolution stills and video.

The Sony Alpha 7 III features a 24.2 MP (approx.) back-illuminated CMOS full-frame sensor (35.6 x 23.8 mm) and delivers a maximum image resolution of 6000 x 4000 pixels, with multiple selectable still image sizes to suit different needs and workflows.

Autofocus performance is a major highlight, with 693 AF points, face-detection capabilities and multiple AF modes including Continuous AF, Contrast Detection and One Shot. The camera offers both auto and manual focus adjustment and includes AF assist beam and AF lock for reliable subject tracking.

Designed for demanding exposure control, the α7 III supports Aperture Priority, Shutter Priority, Program AE and full Manual modes, with exposure compensation up to ±5 EV in 1/2 or 1/3 EV steps. The shutter ranges from 1/8000 s to 30 s and the electronic shutter enables fast action shooting.

Video creators will appreciate 4K Ultra HD recording at up to 3840 x 2160 pixels and a number of professional codecs (XAVC S, AVC, AVCHD, H.264, MPEG4). The camera includes a built-in microphone and speaker, microphone input, headphone output, and a 125-minute recording capacity, making it suitable for extended shoots.

Connectivity and handling are excellent with dual memory card slots (MS and SD families, including SDXC/SDHC), USB 3.2 Gen 1 Type-C port with charging support, micro HDMI, Bluetooth 4.1, Wi‑Fi (802.11b/g/n) and NFC. The 2.95" TFT touchscreen (921,600 px) and electronic viewfinder (0.78× magnification) provide flexible shooting angles and accurate composition.

At 650 g with battery included and a CIPA-rated battery life of 610 shots, the black-bodied Sony Alpha 7 III balances portability with professional features such as in-body image stabilisation, multiple metering modes, and extensive white balance and scene modes. Typical use cases include wedding and event photography, travel and landscape work, and hybrid photo/video production.